Lateral Thinking: De Bono introduces the concept of lateral thinking as a creative problem-solving technique that involves approaching issues from unconventional angles and generating new ideas through structured techniques.

Six Thinking Hats: The book presents the Six Thinking Hats method, a structured approach to group decision-making and problem-solving. Each "hat" represents a different thinking style (e.g., analytical, creative, critical), enabling teams to explore issues from multiple perspectives.

Provocative Operation: De Bono discusses the use of provocative operations, such as challenging assumptions or asking unconventional questions, to stimulate creative thinking and generate innovative solutions.

Parallel Thinking: The concept of parallel thinking is introduced as a collaborative approach to problem-solving, where individuals focus on exploring a single aspect of an issue at a time, rather than engaging in adversarial debate.

Creativity Tools: The book presents various creativity tools and techniques, such as brainstorming, mind mapping, and analogical thinking, to stimulate creativity and generate novel ideas.

Focus on Process: De Bono emphasizes the importance of focusing on the thinking process rather than just the outcomes. By improving the quality of thinking, individuals and organizations can enhance their problem-solving abilities and decision-making effectiveness.

Value of Simplicity: The book advocates for simplicity in thinking and communication, highlighting the importance of clarity and conciseness in conveying ideas and solving complex problems.

Holistic Thinking: De Bono encourages holistic thinking, which involves considering the broader context and interconnectedness of issues, rather than focusing narrowly on isolated aspects.

Future Thinking: The book explores the concept of future thinking, which involves anticipating and preparing for future challenges and opportunities through proactive planning and innovation.

Continuous Learning: De Bono promotes a mindset of continuous learning and adaptation to thrive in an ever-changing world. By embracing new ideas and approaches, individuals and organizations can stay ahead of the curve and navigate the complexities of the new millennium.