• Creativity describes the result. Lateral thinking is the process by which it can be achieved.
• Creativity can be learned. It is not something which is only inherent.
• Our mind forms patterns which help it in being efficient. But these patterns can be restrictive when it comes to the formation of new ideas.
• Holding back of judgment allows for a free flow of ideas and this is very important for innovation and creativity
|No of pages||260|
|Book Publisher||Penguin Books|
|Published Date||01 Jan 1991|
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