How to Master The Art of Selling.

Tom Hopkins

Physical

In Circulation

Tom Hopkins earned himself over one million dollars in his first three years as a salesman. Here, in his first book, he sets down the key secrets of his success. His methods emphasize the need to escape from a fear of failure. His techniques have all been tried and tested on the firing line of sales work and are positive and practical. His book reveals how selling can become not just a job but a way of life that leads to greater success, greater satisfaction and greater happiness.

What will you learn from this book

  1. Building Rapport:

    • Establishing a strong rapport with customers is crucial. The book likely emphasizes the importance of building trust and connection to facilitate successful sales.
  2. Active Listening:

    • Effective communication involves active listening. Understanding the needs and concerns of the customer is key to tailoring your sales approach.
  3. Questioning Techniques:

    • The book may provide techniques for asking powerful and insightful questions. Skillful questioning helps uncover customer needs and preferences.
  4. Handling Objections:

    • Successful salespeople know how to handle objections. The book likely offers strategies for addressing common objections and turning them into opportunities.
  5. Closing Techniques:

    • Closing a sale is an art. The book may provide various closing techniques to help sales professionals confidently and effectively close deals.
  6. Time Management in Sales:

    • Sales productivity often depends on effective time management. The book might offer tips on prioritizing tasks and maximizing efficiency.
  7. Understanding Buying Signals:

    • Recognizing buying signals from customers is crucial for timely and successful closes. The book may delve into the subtle cues that indicate a customer is ready to make a purchase.
  8. Continuous Learning and Improvement:

    • The field of sales is dynamic, and continuous learning is essential. The book might encourage a mindset of ongoing improvement and adaptation to changing market conditions.
  9. Customer Relationship Management:

    • Beyond the sale, maintaining strong relationships with customers is emphasized. Repeat business and referrals often result from positive ongoing relationships.
  10. Positive Attitude and Confidence:

    • Maintaining a positive attitude and exuding confidence are essential attributes for successful sales. The book may provide insights into cultivating and projecting these qualities.
Language English
ISBN-10 0586058966
ISBN-13 9780586058961
No of pages 363
Font Size Medium
Book Publisher Harper Collins
Published Date 07 May 2010

About Author

Author : Tom Hopkins

2 Books

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