Made To Stick

Chip Heath & Dan Heath


In Circulation
In this indispensable guide, we discover that sticky messages of all kinds–from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony–draw their power from the same six traits.
Language English
ISBN-10 978-1-4000-6428-1
No of pages 291
Book Publisher Random House
Published Date 30 Nov -0001

About Author

Author : Chip Heath & Dan Heath

4 Books

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