Thin-Slicing: Gladwell introduces the concept of "thin-slicing," the ability to make accurate and instant judgments or decisions based on limited information or brief encounters.
Power of Intuition: Emphasizes the power of intuition and the subconscious mind in decision-making, suggesting that quick, instinctive decisions can sometimes be as accurate as carefully considered ones.
Unconscious Bias and Stereotypes: Discusses how unconscious biases and stereotypes can influence rapid decision-making, sometimes leading to errors in judgment.
The Adaptive Unconscious: Explores the idea that the unconscious mind processes vast amounts of information and experiences, influencing our thoughts and behaviors without conscious awareness.
The Role of Experience: Highlights the significance of expertise and experience in honing one's ability to make accurate snap judgments in specific domains.
Analyzing Rapid Cognition: Discusses instances where rapid cognition leads to positive outcomes and situations where it can result in errors, emphasizing the need for understanding its limits.
Body Language and Nonverbal Cues: Explores the ability to read and interpret subtle nonverbal cues, body language, and facial expressions as a form of rapid cognition.
Implicit Association Tests: Discusses experiments and techniques used to measure unconscious biases and associations, shedding light on the unconscious mind's influence.
Decision-Making Under Pressure: Examines how people make decisions under pressure, stress, or time constraints, showcasing both the strengths and vulnerabilities of rapid cognition.
Improving Decision-Making: Suggests ways to improve rapid decision-making by becoming more aware of unconscious biases and developing techniques to harness intuition effectively.
|No of pages
|Little Brown & Co
|06 Jan 2005
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