Managing With Carrots

Adrian Gostick and Chester Elton

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There's a crisis in business today," say corporate recognition consultants Gostick and Elton. "The rhetoric we've been using for years-about people being 'our most valuable asset'-has actually come true. Without much warning, we woke up one day and realized that having the right talent in this competitive marketplace is the key to success . . . Go figure."

But there is a way to retain your best employees and win their loyalty and commitment: It's called Employee Recognition. Managing with Carrots illustrates how to implement a strategic employee recognition program and presents case studies of how North America's finest companies create powerful recognition experiences.

What will you learn from this book

  1. Managerial Approach to Recognition: It emphasizes how managers play a critical role in recognizing and motivating their teams. Effective managers understand the importance of personalized recognition and use it to inspire and engage employees.

  2. Carrots as Tools for Engagement: Just as carrots are used to motivate behavior in animals, positive reinforcement and recognition serve as powerful tools for engaging and encouraging desired behaviors in employees.

  3. Tailoring Recognition: The book highlights the significance of tailoring recognition to individual preferences. Understanding what motivates each team member allows managers to offer personalized acknowledgment effectively.

  4. Developing a Recognition Strategy: It outlines steps for creating a structured recognition strategy within an organization, emphasizing the need for consistency and authenticity in recognition efforts.

  5. Communication Skills for Recognition: Managers are encouraged to develop strong communication skills to effectively convey appreciation and recognition, ensuring that it's genuine and meaningful.

  6. Linking Recognition to Performance: The book stresses the importance of linking recognition to performance metrics and organizational goals. By aligning recognition with desired outcomes, managers reinforce behaviors that contribute to success.

  7. Building Trust and Collaboration: Recognition fosters an environment of trust and collaboration. Managers who recognize their employees' efforts help build stronger relationships and a more cohesive team.

  8. Continuous Improvement and Feedback: Managers should continuously seek feedback from their teams regarding recognition practices. This allows for adjustments and improvements in the recognition process.

  9. Empowering Managers: The book aims to empower managers with the knowledge and tools necessary to create a positive work environment through effective recognition and motivation strategies.

  10. Sustaining Engagement: It highlights the need for sustained efforts in recognition and motivation to maintain high levels of employee engagement and performance over time.

Language English
ISBN-10 0-470-82179-5
ISBN-13 9781586851552
No of pages 101
Font Size Medium
Book Publisher Gibbs Smith
Published Date 01 Mar 2002

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