Competing for the Future

Gary Hamel C K Prahalad

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"All told, it's a recipe for a future best-seller...
Hamel and Prahalad lay out questions managers must be asking
to gain a point of view about the future and create a
blueprint for getting there… It's a valuable and worthwhile tonic for
devotees of today's slash-and-burn school of management."

---John Byrne, Business Week

"[Hamel and Prahalad] seek to
rehabilitate strategy by virtually reinventing its practice...
Competing for the Future is destined for a place alongside
such strategy greats as Michael E. Porter and Henry Mintzberg."

---Polly LaBarre, Industry Week

"Competing for the Future is provocative and
Counter-intuitive and, above all, exciting. It puts courage, heroism,
And drama back into strategy and it is to be hoped that
More than a few CEOs will find the gauntlet thrown down by
Hamel and Prahalad more exciting than daunting."

---Transformations

With Competing for the Future, managers have seen how they can reshape their industries. Gary Hamel and C.K. Prahalad offer a masterful blueprint for what your company must be doing today if it is to occupy the competitive high ground of tomorrow. By showing that the key to future industry leadership is to develop an independent point of view about tomorrow's opportunities and build capabilities that exploit them, Hamel and Prahalad reveal an entirely new definition of what it means to be strategic---and successful.

What will you learn from this book

  1. Strategic Intent: Hamel and Prahalad introduce the concept of strategic intent, emphasizing the importance of a clear and compelling vision that goes beyond short-term goals.

  2. Core Competencies: The authors argue that a company's core competencies, unique capabilities, and collective learning are essential for building a competitive edge.

  3. Innovative Thinking: "Competing for the Future" encourages innovative thinking and the exploration of new business models, products, and services to stay ahead of the competition.

  4. Market Leadership: The book emphasizes the need for companies to aim for market leadership by continuously adapting to changing market conditions and customer needs.

  5. Scenario Planning: Hamel and Prahalad advocate for scenario planning as a tool for envisioning possible futures and preparing the organization to adapt to different scenarios.

  6. Resource Allocation: The authors discuss the importance of allocating resources strategically, focusing on areas that align with the long-term vision and core competencies.

  7. Corporate Vision and Mission: The book explores how a strong corporate vision and mission can guide decision-making and actions, aligning the organization toward a common purpose.

  8. Entrepreneurial Culture: "Competing for the Future" promotes the development of an entrepreneurial culture within the organization, fostering creativity, risk-taking, and a willingness to challenge the status quo.

  9. Globalization Strategies: Given the increasing importance of globalization, the authors discuss strategies for companies to compete effectively on a global scale.

  10. Continuous Learning: The book underscores the importance of continuous learning and adaptability, encouraging organizations to evolve and reinvent themselves to stay relevant in a rapidly changing business environment.

Language English
ISBN-10 0070486719
ISBN-13 9780070486713
No of pages 326
Font Size Medium
Book Publisher McGraw Hill Education
Published Date 04 Jul 2002

About Author

Author : Gary Hamel C K Prahalad

1 Books

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