What will you learn from this book
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Strategic Alliances in the Digital Age: How digital transformation has reshaped the landscape of business and the role of strategic alliances in adapting to these changes.
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Partnering for Success: Exploring the significance of alliances and partnerships in creating competitive advantages, expanding market reach, and driving innovation in e-business.
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Alliance Strategies: Discussing different types of alliances—such as joint ventures, collaborations, and ecosystem partnerships—and how to choose and implement the right strategy for e-business success.
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Building and Managing Alliances: Guidance on forming, nurturing, and managing alliances effectively, including best practices, negotiation tactics, and relationship management.
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Technology and Alliances: Examining the intersection of technology and alliances, including leveraging digital tools, platforms, and data sharing in collaborative partnerships.
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Risk Mitigation and Governance: Addressing the risks associated with alliances in e-business and strategies for mitigating these risks, along with establishing governance structures.
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Value Creation and Synergy: Exploring how alliances can create synergies, foster innovation, and drive value creation for the partners involved.
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Case Studies and Examples: Providing real-world examples and case studies of successful (or unsuccessful) alliances in the e-business sphere to illustrate key concepts and strategies.
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Evolving Trends: Discussing emerging trends and future prospects for alliances in the rapidly evolving digital economy.
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Measuring Success: Exploring metrics and methodologies for measuring the success and effectiveness of strategic alliances in e-business.
| Language | English |
|---|---|
| ISBN-10 | 0-471-39683-4 |
| ISBN-13 | 9780471396833 |
| No of pages | 310 |
| Font Size | Medium |
| Book Publisher | John Wiley & Sons |
| Published Date | 05 Jan 2001 |
About Author
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Crucial techniques for business and finance managers making e-business alliances Alliances and mergers are coming fast and furious for dot.com and Internet-enabled companies-and in fact are a key strategy for any savvy digital business. In this book, Larraine Segil reveals her proven approach to business development in the Internet world-what Segil has trademarked "fastalliances.com." This is the first book to dissect the unique aspects of e-alliances, from identifying deliverables to providing tools proven to cement swift and decisive relationships in Internet time.
Key points are illustrated with both positive and negative examples from companies that include Compaq, Sun, Disney, Go, Kodak, MP3, and Stamps.com. Alliances are a crucial part of any Internet business-both dot.com and brick-and-mortar-and an important topic for business and finance managers whose companies are making use of the Web. The approach, author credentials, and unique message of FastAlliances create a package that has bestseller potential.