They don't call them “growing pains†for nothing-but growth is the most important part of anybusiness. Drawn from five years of research and fieldtesting, Breakout Strategy introduces the “fast trackâ€concept, describing successful strategies that result inrapid business growth for any organization. This systemfeatures five key initiatives-create a value-basedvision, give customers a value proposition, align whatyou do with customer desires, balance “hard†and“soft†business to deliver on promises, liberate theenergies of the organization's people-and explainshow to implement them company-wide.
They don't call them “growing pains†for nothing-but growth is the most important part of anybusiness. Drawn from five years of research and fieldtesting, Breakout Strategy introduces the “fast trackâ€concept, describing successful strategies that result inrapid business growth for any organization. This systemfeatures five key initiatives-create a value-basedvision, give customers a value proposition, align whatyou do with customer desires, balance “hard†and“soft†business to deliver on promises, liberate theenergies of the organization's people-and explainshow to implement them company-wide.