You Are the Message: Getting What You Want by Being Who You Are

Roger Ailes

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Learn the secrets of communication that win elections, promotions, and customers, from Roger Ailes, media consultant to Presidents Ronald Reagan and George H.W. Bush, and the founder of Fox News.

When you communicate with others, everything that makes you unique comes into play. From your appearance to your voice, from your beliefs to your life experience, you're constantly sending signals about the kind of person you are. All of these signals, such as your facial expressions, your body movements, your vocal pitch, and more, are powerful and important in convincing others of your message.

In You Are the Message, Roger Ailes argues that each and every one of us has the tools within us to persuade and influence others. And in this practical, sensible and entertaining book, you'll learn how to present a message so compelling that even your most stubborn detractor will see the merit of your ideas.

What will you learn from this book

  1. Authenticity in Communication: Emphasizes the importance of authenticity and genuineness in conveying messages effectively.

  2. Personal Branding: Discusses the concept of personal branding and how individuals can shape their image and messaging to achieve their goals.

  3. Non-Verbal Communication: Explores the impact of non-verbal cues such as body language, gestures, and tone of voice in effective communication.

  4. Effective Storytelling: Discusses the power of storytelling in conveying messages and connecting with an audience on a personal level.

  5. Message Clarity: Emphasizes the need for clear and concise messaging to ensure that communication is understood and remembered by the audience.

  6. Adaptability in Communication: Explores how individuals can adapt their communication style to various situations and audiences.

  7. Building Rapport: Discusses strategies for building rapport and creating a positive impression when communicating with others.

  8. Overcoming Communication Barriers: Addresses common communication barriers and provides tips on how to overcome them to deliver messages more effectively.

  9. Confidence and Presence: Explores ways to enhance confidence and presence when delivering messages or engaging with others.

  10. Self-Improvement: Encourages continuous self-improvement in communication skills, recognizing that effective communication is a learned skill that can be refined over time.

Language English
ISBN-10 0-385-26542-5
No of pages 200
Font Size Medium
Book Publisher Crown Business
Published Date 20 Aug 1989

About Author

Author : Roger Ailes

1 Books

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