Leading Apple with Steve Jobs: Management Lessons from a Controversial Genius

Jay Elliot

Physical

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This book is about how Steve managed and motivated his people and what every manager can learn from Jobs about motivating people to do the best work of their lives an experience described by many who worked for him. Steve Jobs used "Pirates! Not the Navy" as a rallying cry, a metaphor to "Think Different".

At Apple in the days of developing the Macintosh, it became the de-facto mantra of the Macintosh group a four-word mission statement. It expresses the heart of Apple and Steve. This book is a guide to shifting a person's paradigm to become Steve Jobs-like, to assemble and lead innovative teams.

What will you learn from this book

  1. Visionary Leadership: Jobs was known for his visionary leadership. The book likely explores how he articulated and pursued a clear vision for Apple, inspiring others to follow.

  2. Passion for Perfection: Jobs was notorious for his attention to detail and pursuit of perfection. The book may highlight how this passion influenced product design, user experience, and overall quality at Apple.

  3. Customer-Centric Focus: Expect discussions on how Jobs prioritized customer needs and preferences. Apple's success is often attributed to its commitment to creating products that resonate with and delight customers.

  4. Innovative Thinking: The book likely delves into Jobs' innovative thinking. Jobs was a pioneer in bringing groundbreaking products to market, and the book may discuss the principles behind Apple's culture of innovation.

  5. User Experience: Jobs prioritized user experience, aiming for simplicity and elegance in Apple's products. The book may provide insights into how this focus on user experience contributed to Apple's success.

  6. Design-Centric Culture: Apple is known for its emphasis on design. The book may explore how Jobs fostered a culture that prioritized aesthetics and functionality in product design.

  7. Risk-Taking and Resilience: Jobs was not afraid to take risks, and Apple faced challenges along the way. The book may discuss how Jobs' risk-taking and resilience played a role in overcoming obstacles.

  8. Effective Communication: Jobs was a skilled communicator. The book may highlight how his presentation style, storytelling, and communication skills played a role in conveying Apple's message to the public and stakeholders.

  9. Talent Selection and Development: Expect insights into how Jobs selected and developed talent within Apple. Jobs surrounded himself with a team of skilled individuals who shared his vision.

  10. Legacy Building: The book may discuss Jobs' approach to building a lasting legacy. Jobs' impact on Apple and the tech industry extends beyond his time, and the book might explore the principles behind this enduring influence.

Language English
ISBN-10 9788126539765
ISBN-13 9788126539765
No of pages 192
Font Size Medium
Book Publisher Wiley India Pvt Ltd
Published Date 26 Dec 2012

About Author

Author : Jay Elliot

1 Books

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