The Strongest Link

Gene Slowinski & Matthew W Sagal



"What does it take to build a successful corporate alliance? The dramatically high failure rate -- estimated at 60 to 75% -- suggests that alliance managers often lack the knowledge and skills to determine strategic fit, negotiate win-win agreements, align organizational cultures, and -- perhaps most important of all -- get people to work together productively. This book provides the practical guidance needed to make alliances work.

In The Strongest Link, strategic alliance experts Slowinski and Sagal draw on over 40 years of experience working with companies to form strong, profitable collaborations, including AT&T, NEC, Battelle, Eli Lilly, and Procter & Gamble. Packed with stories of these and other companies, the book features exclusive, proven methodologies for planning, structuring, and negotiating an alliance, as well as strategies for training participants in collaborative management.

The Strongest Link is a true field guide, a down-in-the-trenches look at how to avoid the troubles that plague so many alliance efforts and how to forge a collaborative link that adds value to all participants."

What will you learn from this book

  1. Strategic Alignment: Successful partnerships are based on a clear understanding of each partner's strategic objectives and how they align with the overall goals of the partnership.

  2. Complementary Strengths: Partnerships work best when each partner brings complementary strengths and capabilities to the table.

  3. Trust and Communication: Building trust and maintaining open communication are essential for successful partnerships.

  4. Clear Agreements: Partners should have clear agreements in place that outline each party's roles, responsibilities, and expectations.

  5. Conflict Resolution: Partnerships are likely to encounter conflicts, so it's important to have processes in place for resolving them quickly and effectively.

  6. Continuous Evaluation: Partnerships should be regularly evaluated to ensure they are meeting their objectives and delivering value to all parties involved.

  7. Flexibility: Partnerships should be flexible and able to adapt to changing circumstances and market conditions.

  8. Mutual Benefit: Successful partnerships are mutually beneficial, with each partner gaining value from the relationship.

  9. Risk Management: Partnerships should include strategies for managing risks, such as intellectual property protection and contingency planning.

  10. Exit Strategies: Partnerships should have clear exit strategies in place in case the partnership needs to be dissolved or restructured.

Language English
ISBN-10 0814407439
ISBN-13 9780814407431
No of pages 288
Font Size Medium
Book Publisher Amacom
Published Date 01 Jun 2003

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