What will you learn from this book
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Embrace Failure: Prasad advocates for embracing failure as a natural part of the entrepreneurial journey, viewing setbacks as opportunities for learning and growth rather than obstacles to success.
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Passion and Purpose: The book emphasizes the importance of pursuing ventures that align with one's passion and purpose, rather than solely focusing on profit or external validation.
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Resilience: Prasad discusses the importance of resilience in overcoming challenges and setbacks, urging entrepreneurs to persevere in the face of adversity and maintain a positive mindset.
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Relationships Matter: The book highlights the significance of building strong relationships with customers, employees, and partners, emphasizing the value of trust, communication, and collaboration in business success.
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Ethical Leadership: Prasad advocates for ethical leadership and integrity in business practices, emphasizing the importance of honesty, transparency, and accountability in building a sustainable and reputable enterprise.
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Continuous Learning: The book encourages entrepreneurs to adopt a mindset of continuous learning and self-improvement, seeking out opportunities for personal and professional development to stay ahead in a rapidly evolving business landscape.
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Innovation and Creativity: Prasad explores the importance of innovation and creativity in driving business success, encouraging entrepreneurs to think outside the box and challenge the status quo to find innovative solutions to problems.
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Adaptability: The book stresses the importance of adaptability and flexibility in responding to changing market conditions and consumer needs, advocating for agility and responsiveness in business strategy and operations.
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Work-Life Balance: Prasad discusses the importance of maintaining a healthy work-life balance, recognizing that personal well-being and fulfillment are essential for long-term happiness and success in both business and life.
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Purposeful Living: Finally, "Start-Up Sutra" encourages readers to live purposefully and mindfully, aligning their actions and decisions with their values and aspirations to create a meaningful and fulfilling life beyond business success.
| Language | English |
|---|---|
| ISBN-10 | 9350095769 |
| ISBN-13 | 9789350095768 |
| No of pages | 168 |
| Font Size | Medium |
| Book Publisher | Hachette |
| Published Date | 07 Jun 2016 |
About Author
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About the Book: Start-up Sutra: What The Angels Wont Tell You about Business and Life An entrepreneur is someone who stands up to the universe, to allthat has come before, and says, "I can know your essence, I willchange your expression."Through the true stories of two sets ofpeople who braved the rough road, Startup Sutra presentsentrepreneurship in its essence - not a checklist to be crossed,but a vision to be realized; an iterative process of near-deathexperiences and incredible turnarounds that founders of businessesbravely navigate through a combination of chutzpah, sagacity andsheer brazen luck. In bringing to life the daily dramas, thestruggles in the trenches, the battles with insatiable inner demonsand impossible external odds on the journey to achievement, itenumerates, in wise words, the five qualities that entrepreneursnecessarily possess. for everyone who dares to dream big, this bookwill change your life. About the Author: Rohit Prasad Rohit Prasad likes to think of himself as an academicentrepreneur who combines scholarship along with an entrepreneurialinstinct to create a space for policy impact in the IndianInformation and Communication Technology sector of the Indianeconomy. In order to nurse wounds acquired in the course ofpursuing this rather ambitious and farfetched goal, he vents hisenergy on various entrepreneurial projects. In the course of hisdabblings, he stumbled upon a publisher who liked the coffee at MDIGurgaon, the business school at which he teaches, and anentrepreneur whose story showed clear signs of having been liftedfrom a movie. Thats how this book happened. Having overcome hiswriters block with the writing of Startup Sutra, Rohit is currentlyworking on a book on the concepts and practice of spectrummanagement.