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Real executives talk about how Six Sigma changed their organizations for the better. Backed by the real–world experience of executives who successfully...
Praise for THE TRAVELS OF A T–SHIRT IN THE GLOBAL ECONOMY "Engrossing . . . (Rivoli) goes wherever the T–shirt goes, and there are surp...
Organized in part through Wharton's Risk Management and Decision Processes Center, the book assembles leading researchers from Wharton's business facult...
An inside look at a cable titan and his industry. John Malone, hailed as one of the great unsung heroes of our age by some and reviled by others as a ruthles...
"Shake That Brain, is a collection of creative and inspiring tips and tools for finding solutions in a variety of areas from sales, marketing and product c...
Learn how large corporations can make real improvements in their standard business practices without jeopardizing their competitiveness in the global marketplac...
From the creator of the number one business blog comes a powerful exploration of how, and why, businesses had better be blogging: Naked Conversations. Accord...
Twilight in the Desert reveals a Saudi oil and production industry that could soon approach a serious, irreversible decline. In this exhaustively researched boo...
A complete guide to successful trade shows and exhibitions Trade shows, consumer shows, product launches, sporting events, and other opportunities to interact f...
Asia is an exciting and growing market and the Internet is makihng a significant impact on the pace and scale of its growth. Cisco Net Impact presents many rich...
Whether you're a novice entrepreneur or a seasoned pro, The Small Business Bible is a comprehensive, easy-to-read, A-to-Z library of everything you might ne...
In this second edition of the irreverent, celebrated Hey Whipple, Squeeze This, master copywriter Luke Sullivan looks at the history of advertising, from t...