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The Web is an exciting but unstable place to do business. The potential rewards are high but so are the risks and the effective management of these risks "...
One of the biggest problems facing organisations that commission market research is ensuring that they get the research they want and that the research is relev...
Praise and Reviews "Talespin is an excellent book for corporate business executives and students of communications. Gerry McCusker takes us on an i...
This book is about the provision of workplace learning in times of significant change and about employing learning as a critical weapon in the fight for an orga...
The role of project manager requires maintaining a balance between the demands of the customer, project, team and the organization. This provides a real challen...
The reputation of an organization influences who we buy from, work for, supply to and invest in. In today s complex environment, organizations have to understan...
Praise and Reviews 'Even if you think you know it all, The Top Consultant contains much useful and practical advice' MANAGEMENT CONSULTANCY &qu...
The Employer's Guide to Grievance and Discipline Procedures" presents the knowledge, skills and systems necessary to deal effectively with employee mis...
The role of project manager requires maintaining a balance between the demands of the customer, project, team and the organization. This provides a real challen...
People making, marketing, and selling products and services really want to be alone in the marketplace, to have a space that they own for long enough to make so...
The Branded Mind is about how people think, and particularly how people think about brands. It explores what we know about the structure of the brain, how the d...
The first time that Apple, Google and Microsoft found themselves sharing the same digital space was 1998. They were radically different companies and they would...