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Rising Elephant explores India becoming an economic superpower. 'Could India be the next empire?' is the inherent philosophy that is being discussed. In...
New recruits who join the Marketing Department face a strange problem. They learn a lot of concepts - branding, segmentation, positioning, decision trees, compe...
There is a Winner in You is a compilation of quotes from one of the greatest motivators and businessmen of our time. This is book is for anybody who wants the m...
This work analyses the concept of brand segmentation with detailed case studies and presentations. Would it not be foolish to try and sell a comb to a bald man ...
This book provides a working plan on ways to revitalize an organisation. It is about meeting current challenges head on and releasing employee potential to rise...
THE SPIRITUALITY OF SUCCESS is broken into 35 small chapters that are intended to be absorbed one chapter per day, so by month's end you will have absorbed ...
A collection of fascinating folk tales from different states of India, perpetuated through the oral tradition of story-telling. Retold several times over, these...
This book is about success. The coverage is a fine blend of motivation, attitudes, satisfaction, caring, relationships and emotions, which ultimately lead to su...
This book is a collection of true-life stories. The author highlights what separates the achievers from the rest. The author convincingly demonstrates how to ch...
Many parents dream that their child will go to study at an Indian Institute of Technology (IIT) and thereafter be a great success. IITs and success are viewed a...
Telephone selling is the key to increased sales. This book shows you how to boost your profits. It offers advice on what equipment you will need and how to set ...
What is the small difference that makes all the difference? What is the difference between high achievers and low achievers? What are the fudamentals that guara...