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Zbigniew Brzezinski

American power and a pervasive globalization are the central realities of today's world, and the source of its thorniest dilemmas. Yet while America's u...

In Circulation

Robert G Cooper

As we learned from New Coke, Pets.com, Apple's original handheld device, the Newton, and the reissued Ford Thunderbird, all the promotion in the world won&#...

In Circulation

Max Lenderman

Consumers exposed to roughly four thousand marketing messages a day are no longer willing to be part of a passive consumer base, subject to convention...

In Circulation

Roger Martin

Roger Martin's tools for conquering the Responsibility Virus:--The Frame ExperimentHelps those already stuck in over- or under-responsibility to arrest thei...

Available

Huber & Mills

The sheer volume of talk about energy, energy prices, and energy policy on both sides of the political aisle suggests that we must know something about energy. ...

Available

Eamonn Kelly & Peter Leyden

Who better to help us foresee how emerging trends will help shape the agenda for business in the first decade of the twenty-first century than Global Business N...

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Alissa Quart

In Branded, Alissa Quart takes us to the dark side of marketing to teens, showing readers a disturbingly fast-paced world in which adults shamelessly insinuate ...

In Circulation

Howard Gardner & Mihaly Csikszentmihalyi

What does it mean to carry out "good work"? What strategies allow people to maintain moral and ethical standards at a time when market forces wield un...

Available

Howard Gardner

Drawing on his groundbreaking work on intelligence and creativity, Harvard psychologist Howard Gardner, developer of the theory of Multiple Intelligences, offer...

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Richard P Feynman

"I'm an explorer, OK? I like to find out!" -- One of the towering figures of twentieth-century science, Richard Feynman possessed a curiosity that...

In Circulation

Palle Yourgrau

It is a widely known but little considered fact that Albert Einstein and Kurt Gödel were best friends for the last decade and a half of Einstein's life...

In Circulation

Ali M Ansari

In 2002, George W. Bush famously referred to Iran as a member of the "axis of evil." The fierce rhetoric highlights the persistent antagonism between ...

In Circulation