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Management has grown as a discipline in the last 150 years or so, with many thinkers developing tools and techniques, collectively called “Management Inno...
The book is designed to ensure maximum clarity with an open learning approach. I believe that the students of business management course will find this book int...
We all know the book: it’s been hailed as one of the most important documents on how the world economy works, or doesn’t work, and it’s been a...
This book discusses the basics of modern finance and various theories related to it, and in this way, helps students in building a strong foundation from where ...
Marketing Management can be best learnt through real life examples. Since consumer preferences and market trends are ever changing and are caused and ...
Intelligent Fanatics are the world's greatest business builders. They create companies and organizations that dominate and stand the test of time. Charlie M...
How does a great company sustain and grow profits for decades? Many people are familiar with Warren Buffett’s analogy of a moat: various defenses to thwar...
Uncertainty is characteristic of the world we live in. Economies rise and fall, bubbles form and burst, policies change and evolve. The ever-changing business c...