What will you learn from this book
-
Focus on Giving - The book emphasizes the importance of focusing on giving value to others rather than just trying to make a sale.
-
Building Relationships - Building genuine, long-term relationships with customers is more effective than just focusing on transactions.
-
Ask Questions and Listen - Effective salespeople ask questions to understand their customers' needs and listen attentively to their responses.
-
Stay Authentic - Authenticity and sincerity are key to building trust with customers.
-
Add Value - Look for ways to add value to your customers' lives, even if it doesn't result in an immediate sale.
-
Follow Up - Following up with customers shows that you care about their satisfaction and can lead to repeat business and referrals.
-
Focus on Solutions - Instead of just selling products, focus on providing solutions to your customers' problems.
-
Continuous Improvement - Always look for ways to improve yourself and your sales approach.
-
Persistence - Success in sales often requires persistence and the willingness to overcome rejection.
-
Gratitude - Expressing gratitude to your customers and colleagues can help strengthen relationships and build goodwill.
| Language | English |
|---|---|
| ISBN-10 | 0141049588 |
| ISBN-13 | 9780141049588 |
| No of pages | 186 |
| Font Size | Medium |
| Book Publisher | Penguin Books |
| Published Date | 01 Jan 2015 |
About Author
Related Books
The sequel to the international bestseller The Go-Giver, applying its inspirational approach to real-world challenges.
The Go-Giver took the business world by storm with its message that giving is the simplest, most fulfilling, and most effective path to success. It has inspired hundreds of thousands of readers; but some have wondered how the story's lessons stand up to the tough challenges of everyday, real-world business.
Bob Burg and John David Mann answer that question in Go-Givers Sell More, a practical guide that turns giving into the cornerstone of a powerful and effective approach to selling.
Most of us think of sales as a struggle to make people do something they don't really want to do. But that cut-throat mentality makes the process much harder than it has to be - especially in an economic downturn when customers are more suspicious and defensive than ever.
It's far more effective (and satisfying) when salespeople think like Go-Givers and focus on creating value for the customer. Cultivate a trusting relationship and provide outstanding service, and great results will follow automatically.
Illustrating their points with a wide range of real-life examples, Burg and Mann offer tips and strategies that anyone in sales can start applying right away.