What will you learn from this book
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People-Centric Supply Chains: Emphasizes the critical role of people in supply chain management, focusing on collaboration, skills development, and relationships among stakeholders.
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Agile and Responsive Supply Chains: Advocates for agile supply chains that can quickly adapt to changing market demands, leveraging the strengths of engaged and empowered individuals.
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Customer-Centric Strategies: Promotes supply chain strategies aligned with understanding and meeting customer needs effectively.
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Collaboration Across Functions: Encourages collaboration and alignment among various functions and partners within the supply chain network.
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Talent Management and Development: Stresses the importance of talent management, skill development, and fostering a culture of continuous improvement among supply chain professionals.
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Technology and Innovation: Discusses leveraging technology and innovation to optimize supply chain processes while ensuring individuals are equipped to utilize these advancements effectively.
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Risk Management and Adaptability: Addresses risk management within supply chains and the necessity of preparedness and adaptability to mitigate disruptions.
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Supply Chain Visibility and Transparency: Highlights the importance of transparency and visibility across the supply chain to enhance decision-making and responsiveness.
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Supplier Relationship Management: Emphasizes the significance of strong relationships with suppliers and partners in ensuring the smooth flow of goods and services.
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Continuous Improvement and Feedback: Encourages a culture of continuous improvement and feedback loops within supply chain processes, driven by engaged and empowered individuals.
| Language | English |
|---|---|
| ISBN-10 | 9780273730408 |
| ISBN-13 | 9780273730408 |
| No of pages | 503 |
| Font Size | Medium |
| Book Publisher | FT Publishing International |
| Published Date | 14 May 2015 |
About Author
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“John Gatton is one of the most original thinkers in the fast-changing arena of supply chain management. He has pioneered the idea of dynamic alignment which is so powerfully presented in this ground-breaking book.”
Martin Christopher, Professor of Marketing & Logistics, Cranfield School of Management
Supply chains are at the heart of competitive advantage in business today. If supply chains are managed successfully, companies will be able to deliver their products and services to customers in a smart, cost-effective way.
The key to successful supply chain management is recognizing that it’s people who really drive the living supply chains that are at the heart of businesses.
Supply chains are powered by the energy and expertise of employees and suppliers and by the changing wants and needs of customers. John Gatton calls this principle of matching changing customer needs and desires with different supply chain strategies dynamic alignment.
To secure space in a new market, to grow or keep existing markets companies have to get their products out there faster. They need to be the first with new products and services and the first to match them with particular customer groups.
The dynamic alignment model gives a structured way of linking customer expectations to the operational side of business while maintaining the flexibility to systematically modify fulfilment processes as customers inevitably change their buying preferences.