Harvard Business Review on Doing Business in China

Harvard Business Review

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This is the 50th title in the "HBR" paperback series. It highlights what every company must know to successfully enter and compete in the world's fastest-growing economy. The potential opportunity in China is huge: it is home to a quarter of the world's population, domestic consumer spending in China is growing by up to 10 per cent a year, and relaxed regulatory restraints have opened China up to unprecedented levels of foreign investment.

This book will help multinational corporations and the managers who work in them understand the implications of China's current stage of development and develop strategies for effectively competing in this environment.

What will you learn from this book

  1. Understanding Chinese Business Culture: Recognizing and understanding the cultural nuances, values, and etiquette crucial for successful business interactions in China.

  2. Adapting to Chinese Market Dynamics: Adapting business strategies to the unique market conditions, consumer behaviors, and regulatory environment in China.

  3. Relationship Building: Emphasizing the significance of guanxi (relationships) and building strong connections with local partners, customers, and stakeholders.

  4. Navigating Government Regulations: Understanding Chinese government policies, regulations, and legal frameworks to ensure compliance and mitigate risks.

  5. Market Entry Strategies: Choosing appropriate market entry strategies, whether through joint ventures, partnerships, or wholly-owned subsidiaries, based on business objectives.

  6. Supply Chain Management: Developing effective supply chain strategies considering China's manufacturing capabilities, logistics, and distribution networks.

  7. Intellectual Property Protection: Implementing robust measures to safeguard intellectual property rights when conducting business in China.

  8. Localization and Adaptation: Customizing products, services, and marketing approaches to suit Chinese consumer preferences and market demands.

  9. Talent Management and HR Practices: Addressing human resource challenges, talent acquisition, retention, and effective management within the Chinese workforce.

  10. Risk Management and Adaptability: Anticipating and managing risks associated with cultural, economic, and geopolitical changes, maintaining flexibility and adaptability.

Language English
ISBN-10 1591396387
ISBN-13 9781591396383
No of pages 204
Font Size Medium
Book Publisher Harvard Business Review Press
Published Date 01 Dec 2004

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