The End Of Online Shopping: The Future of New Retail In An Always Connected World

Wijnand Jongen

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Retail is going through difficult times and is suffering the consequences of both the economic crisis and the digitization of society. Fundamentally, there is a bigger problem: stores cannot keep up with the changing behavior of customers who are connected 24/7, customers for whom there is no distinction between online and offline.
The End of Online Shopping: The Future of New Retail in an Always Connected World describes how the smart, the sharing, the circular and the platform economy are shaping a new era of always connected retail.

Retailers urgently need to innovate if they want to stay relevant in a world dominated by marketplaces and sharing platforms. The book contains inspiring examples from different industries — which include the usual suspects such as Amazon, Alibaba and Google, but also local start-ups — and covers all aspects of the customer journey, from orientation and selection to delivery.
The End of Online Shopping provides an excellent overview of shopping trends and developments worldwide and offers readers indispensable insights into the future of retail.

What will you learn from this book

  1. Omnichannel Retail: Discusses the merging of online and offline retail experiences to create seamless omnichannel experiences for consumers.

  2. Technology's Impact: Explores the influence of technology, such as AI, IoT, and AR/VR, on reshaping the retail industry and enhancing customer experiences.

  3. Consumer Behavior Shifts: Examines changes in consumer behavior influenced by connectivity, mobile devices, and personalized shopping experiences.

  4. Brick-and-Mortar Evolution: Discusses the evolution of physical stores, emphasizing their transformation to adapt to changing consumer preferences and expectations.

  5. Data-Driven Retail: Explores the role of big data and analytics in understanding consumer preferences and tailoring offerings to individual needs.

  6. Sustainability and Ethics: Highlights the importance of sustainability and ethical considerations in retail practices and consumer choices.

  7. Personalization and Customization: Emphasizes the trend toward personalized shopping experiences and product customization to meet individual consumer demands.

  8. Supply Chain Innovation: Discusses innovations in supply chain management and logistics to enable faster delivery and greater efficiency.

  9. Retailer-Customer Engagement: Explores strategies for enhancing engagement between retailers and customers, including social media, influencer marketing, and community-building efforts.

  10. Adaptability and Resilience: Encourages retailers to remain adaptable and resilient in response to rapid changes in technology, consumer behavior, and market trends.

Language English
ISBN-10 981327476X
ISBN-13 9789813274761
No of pages 304
Font Size Medium
Book Publisher world scientific publishing
Published Date 01 Jan 2018

About Author

Author : Wijnand Jongen

1 Books

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