Retailers Association of India (RAI)
Digital
AvailableLanguage | English |
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No of pages | 68 |
Book Publisher | Retailers Association of India (RAI) |
Published Date | 01 Jan 2020 |
RAI is a strong advocate for retailing in India and works with all levels of government and stakeholders. Its charter is to support employment growth and career opportunities in retail, to promote and sustain retail investments in communities from coast-to-coast, and to enhance consumer choice and industry competitiveness. RAI also provides its members with a full range of services and programs including education and training, benchmarking and best practices, networking, policy advocacy, and industry information.
Thus, RAI is a lead trade association representing an entire gamut of retailers, from chain store retailers and department stores to independent emerging retailers, selling a wide selection of products across cities, towns, rural and virtual stores.
To become the voice of Retail in India to develop, facilitate and propagate processes & innovative practices that nurture talent & grow the Indian retail industry, leading to sustainable consumption and growth of the economy
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The Indian retail industry has emerged as one of the most dynamic and fast-paced industries in the world. This is thanks to the entry of several new players, introduction of new technologies and rapidly changing consumer behaviour.
For retail businesses, the last five years were about adapting to the changes and preparing for 2020. It' time to revisit goals and envisage what lies ahead.
As the consumers - relationship with a store and a brand continues to change, it' time to deliberate on the possibilities and recalibrate plans.