Language | English |
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No of pages | 98 |
Book Publisher | Retailers Association of India (RAI) |
Published Date | 01 Mar 2020 |
RAI is a strong advocate for retailing in India and works with all levels of government and stakeholders. Its charter is to support employment growth and career opportunities in retail, to promote and sustain retail investments in communities from coast-to-coast, and to enhance consumer choice and industry competitiveness. RAI also provides its members with a full range of services and programs including education and training, benchmarking and best practices, networking, policy advocacy, and industry information.
Thus, RAI is a lead trade association representing an entire gamut of retailers, from chain store retailers and department stores to independent emerging retailers, selling a wide selection of products across cities, towns, rural and virtual stores.
To become the voice of Retail in India to develop, facilitate and propagate processes & innovative practices that nurture talent & grow the Indian retail industry, leading to sustainable consumption and growth of the economy
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Since the nationwide lockdown was announced in March, India has not only been fighting the COVID-19 pandemic, but also its impact on the economy, lives and livelihoods. Retailers have stepped up to the plate to provide sanitation, supply and safety to the nation.
Every day you come across heart-warming stories about employees around the world who are taking initiative to help people brave through the crisis and that is what makes retail special—its people.
Retailing is a badge of honour and those wearing it are true COVID heroes. This issue is a dedication to the unsung heroes of retail. Read on to equip yourself with learnings from retail experts on how to operate in the ‘New Normal’.