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User experience is a new field that marries business strategy, technology, design and usability into the development of electronically-mediated customer experie...
The author of the million-copy-selling 1001 Ways series shows how to get ahead by fulfilling every employers ultimate expectation. This book contains a clear me...
The Making of Microsoft reveals the inside story of one of the most successful American companies of the microcomputer revolution.
A FASCINATING BOK THAT MAKES YOU SEE THINGS INA DIFFERENT WAY! CREATIVITY TOOL KIT
For over 20 years, the development of children's television programming has been subsidized by toy manufacturers. The result has been an increased commercia...
The book explores core concepts explained through managerial examples. The exposition also provides in-depth coverage of the four key components of retail marke...
Aims to transform the hiring process into an unbiased system to decrease turnover and stay competitive. This book includes: 401 sample interview questions; a st...
An insightful look at how Kmart's management destroyed the company Kmart's Ten Deadly Sins spins an intriguing tale of the missteps of a retail giant wh...
The concept of financial risk and the realties of financial risk management. Understanding risk and weighing risk against reward have become central to all comm...
Real Strategies and Proven Methods, to Build Start-Up Businesses. A Powerful Guide for aspiring entrepreneurs, the book handholds the reader through various ste...
Revised edition. Features Elon Musk, Bill Gates, Steve Jobs, Mark Zuckerberg, Jack Ma, Warren Buffett, Richard Branson, Oprah Winfrey and others. What if you co...
While most other titles on Sun Tzu emphasize the strategic or philosophical nature of Sun Tzu's writings, this guide will show readers how to implement The ...