Winning Behavior

Terry R Bacon & David G Pugh

Physical

Available

"Winning Behavior" gives companies a new way to increase business: by "outbehaving" rivals so that customers see a positive behavioral difference at every customer touchpoint - from product development and branding to bids and proposals, service, and much more. It is this company-wide Behavioral Differentiation that breeds lasting customer loyalty by allowing any company to distinguish itself from competitors in a tough, crowded market. "Winning Behavior" will prove to be a landmark book in the literature on customer service and customer relationship management: there has never been a book on Behavioral Differentiation before, but readers will see its potential in the results of the blue-ribbon organizations that practice it.This title is packed with eye-opening case histories and examples: Ritz-Carlton Harley-Davidson Enterprise Rent-a-Car Wal-Mart. It features exclusive interviews with high-profile executives including: George Zimmer (Men's Wearhouse) Hans-Olof Olssen (Volvo) Piers Marmion (Heidrick & Struggles) and others.

What will you learn from this book

  1. Clear Goals and Objectives: Successful individuals and organizations often exhibit behavior aligned with clear goals and objectives.

  2. Adaptability: Flexibility and adaptability are key behaviors for success, allowing individuals and organizations to navigate changing circumstances effectively.

  3. Effective Communication: Strong communication skills, including both listening and expressing ideas clearly, contribute to successful behavior.

  4. Collaboration and Teamwork: Successful individuals understand the importance of working collaboratively with others, fostering a positive and productive team environment.

  5. Continuous Learning: A commitment to lifelong learning and skill development is a characteristic of winning behavior.

  6. Resilience: The ability to bounce back from setbacks and maintain focus on long-term goals is crucial for success.

  7. Ethical Decision-Making: Behaving ethically and making principled decisions are foundational for sustained success.

  8. Innovation: Successful individuals and organizations often exhibit behaviors associated with creativity and innovation.

  9. Results Orientation: A focus on achieving tangible results and outcomes is a key aspect of winning behavior.

  10. Emotional Intelligence: Understanding and managing emotions, both one's own and others', contributes to effective interpersonal relationships and leadership.

Language English
ISBN-10 0814471633
ISBN-13 9780814471630
No of pages 352
Font Size Medium
Book Publisher Amacom
Published Date 01 Jul 2003

About Author

Related Books