How To Be A Good Corporate Citizen: A Manager's Guide To Making Social Responsibility Work - And Pay

David Clutterbuck

Physical

Available

Provides practical advice for companies on how to fulfill their responsibilities toward the community, consumers, and employees and at the same time improve the corporation's business reputation

What will you learn from this book

  1. Understanding Stakeholder Needs: Recognize the importance of considering various stakeholders' needs beyond just shareholders, including employees, customers, communities, and the environment.

  2. Ethical Leadership: Encourage ethical behavior and decision-making at all levels of the organization, starting from leadership down to individual employees.

  3. Environmental Sustainability: Embrace sustainable practices and strategies to minimize environmental impact, such as reducing carbon footprint or implementing eco-friendly initiatives.

  4. Social Impact and Community Engagement: Engage in community initiatives and social projects that positively impact local communities and society at large, contributing to social welfare.

  5. Transparency and Accountability: Foster a culture of transparency and accountability in business operations, disclosing relevant information to stakeholders and taking responsibility for actions.

  6. Employee Well-being and Development: Prioritize employee well-being, support professional development, and create a positive work environment to enhance job satisfaction and productivity.

  7. Supplier and Partner Relationships: Build strong relationships with suppliers and partners based on mutual respect, fair practices, and shared social responsibility values.

  8. Innovation and Adaptability: Encourage innovation in processes, products, and services, while staying adaptable to changing societal needs and expectations.

  9. Measurable Impact and Reporting: Establish metrics and mechanisms to measure the impact of social responsibility initiatives and report on progress and outcomes.

  10. Integration into Business Strategy: Integrate social responsibility into the core business strategy rather than treating it as a separate entity, aligning it with the company's mission and vision.

Language English
ISBN-10 0070845603
ISBN-13 9780070845602
No of pages 294
Font Size Medium
Book Publisher Mcgraw Hill
Published Date 01 Jul 1981

About Author

Author : David Clutterbuck

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