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Joe Girard, "the world's greatest salesman," shares the system of salesmanship that has made him a renowned success in his field. "Salesme...
A practical guide to the new economy that is transforming the way we live, work, and play. Uber. Airbnb. Amazon. Apple. PayPal. All of these companies disrup...
In Pour Your Heart Into It, CEO Howard Schultz illustrates the principles that have shaped the Starbucks phenomenon, sharing the wisdom he has gained from his q...
The only guide to understanding and making the most of one of the hottest trends in branding today Nothing builds brand loyalty among today's increasingly s...
Every facet of the new economy, from buzz marketing and new retailing technologies to internet shopping, has dramatically altered not only how we buy but what w...
For over a decade, Winning at New Products has served as the bible for product developers everywhere. In this fully updated and expanded edition, Robe...
Monster Stocks gives you the expert guidance you need to add the explosive power of breakout stocks to your portfolio. You'll find everything you need to co...
"Mesmerizing & fascinating..." --The Seattle Post-Intelligencer "The Freakonomics of big data." --Stein Kessinger, founding executive of...
How to make profits in the stock market . . . steadily and consistently Fundamental analysis is an essential, core skill in an investor's tool-kit for evalu...
“Ries and Trout taught me everything I know about branding, marketing, and product management. When I had the idea of creating a very large thematic commu...
"Hedge Hunters offers a rare look at the hedge fund industry's top performers and introduces the most talented up-and-coming or undiscovered managers, ...
Virtually every company wants to be the Nordstrom of their industry. Nordstrom is one of only five companies to make Fortune's "best companies to work ...