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Business Process Management: Practical Guidelines to Successful Implementations provides organizational leadership with an understanding of Business Process Man...
A landmark eyewitness exposé of how China's factory economy competes for Western business by selling out its workers, its environment, and its future...
Why customers leave is one of the 7 business books entrepreneurs need to read! - forbes magazine in why customers leave, popular customer experience and marketi...
First published in 1983, Jay Levinson's 'Guerrilla Marketing' has become a classic in the field of business, revolutionising marketing for small bus...
Most marketing and branding books fall into one of two camps: either they are about leaders or they assume that brands can be managed by process alone. The...
James Dicks reveals his secrets for building long-lasting financial freedom through real estate investments How to Buy and Sell Real Estate for Financial Fre...
The New York Times-bestselling author of Start With Why, Leaders Eat Last, and Together Is Better offers a bold new approach to business strategy by asking one ...
“Ries and Trout taught me everything I know about branding, marketing, and product management. When I had the idea of creating a very large thematic commu...
William C. Byham and Jeff Cox, the authors of ZAPP! The Lightning of Empowerment, provide the proven techniques that can help workers make more meaningful decis...
From the New York Times bestselling author of $100 Startup comes this accessible guide to building a side business from scratch – without having to give u...
With nerves of steel and a cool head, mutual-fund manager Mark Mobius travels the globe in search of good, undiscovered companies in risky, emerging markets. In...
Key to Great Leadership Rediscovering the Principles of Outstanding Leadership The President of the United States, the Chief Executive of a Fortune 500 co...